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Shift MX Gear

SHIFT MX18 PRODUCT UNVEIL: PURE SHIFT

IRVINE, CA (July 6th, 2017) SHIFT MX is building strong momentum with their all new MX18 product lineup, offering completely redesigned performance-wear across virtually every category. Aptly named the PURE campaign, the new collection puts a premium on rider benefits, focusing on the critical aspects of performance product and stripping away the excess. The new range sees a complete redesign of the 3LACK, WHIT3 and RECON product collections, as well as the introduction of new WHIT3 Label MX helmet and boot offerings.